For more than a decade, coupon codes have served online marketers rather well. They’re an excellent arrow in the quiver, capable of accomplishing a variety of goals—gaining new customers, re-engaging loyal ones, clearing inventory and much more.

What an eye-opening few days! So many great people and so many interesting stories from all sides of Affiliate Marketing. When you get the chance to step back for a moment, you can really start to appreciate how sophisticated our industry is.